Picking up from my last post (part 1), here are 10 more tips to help you plan for a successful production.
Create a plan and work it. Being a successful filmmaker – that is, making a living at it – is more than just producing a single film. Such projects almost never go beyond the festival circuit, even if you do think it is the “great American film”. An indie producer may work on a project for about four years, from the time they start planning and raising the funds – through production and post – until real distribution starts. Therefore, the better approach is to start small and work your way up. Start with a manageable project or film with a modest budget and then get it done on time and in budget. If that’s a success, then start the next one – a bit bigger and more ambitious. If it works, rinse and repeat. If you can make that work, then you can call yourself a filmmaker.
Budget. I have a whole post on this subject, but in a nutshell, an indie film that doesn’t involve union talent or big special effects will likely cost close to one million dollars, all in. You can certainly get by on less. I’ve cut films that were produced for under $150,000 and one even under $50,000, but that means calling in a lot of favors and having many folks working for free or on deferment. You can pull that off one time, but it’s not a way to build a business, because you can’t go back to those same resources and ask to do it a second time. Learn how to raise the money to do it right and proceed from there.
Contingencies at the end. Intelligent budgeting means leaving a bit for the end. A number of films that I’ve cut had to do reshoots or spend extra days to shoot more inserts, establishing shots, etc. Plan for this to happen and make sure you’ve protected these items in the budget. You’ll need them.
Own vs. rent. Some producers see their film projects as a way to buy gear. That may or may not make sense. If you need a camera and can otherwise make money with it, then buy it. Or if you can buy it, use it, and then resell it to come out ahead – by all means follow that path. But if gear ownership is not your thing and if you have no other production plans for the gear after that one project, then it will most likely be a better deal to work out rentals. After all, you’re still going to need a lot of extras to round out the package.
Shooting ratios. In the early 90s I worked on the post of five half-hour and hourlong episodic TV series that were shot on 35mm film. Back then shooting ratios were pretty tight. A half-hour episode is about 20-22 minutes of content, excluding commercials, bumpers, open, and credits. An hourlong episode is about 44-46 minutes of program content. Depending on the production, these were shot in three to five days and exposed between 36,000 and 50,000 feet of negative. Therefore, a typical day meant 50-60 minutes of transferred “dailies” to edit from – or no more than five hours of source footage, depending on the series. This would put them close to the ideal mark (on average) of approximately a 10:1 shooting ratio.
Today, digital cameras make life easier and with the propensity to shoot two or more cameras on a regular basis, this means the same projects today might have conservatively generated more than 10 hours of source footage for each episode. This impacts post tremendously – especially if deadline is a factor. As a new producer, you should strive to control these ratios and stay within the goal of a 10:1 ratio (or lower).
Block and rehearse. The more a scene is buttoned down, the fewer takes you’ll need, which leads to a tighter shooting ratio. This means rehearse a scene and make sure the camera work is properly blocked. Don’t wing it! Once everything is ready, shoot it. Odds are you’ll get it in two to three takes instead of the five or more that might otherwise be required.
Control the actors. Unless there’s a valid reason to let your actors improvise, make sure the acting is consistent. That is, lines are read in the same order each take, props are handled at the same point, and actors consistently hit their marks each take. If you stray from that discipline, the editorial time becomes longer. If allowed to engage in too much freewheeling improvisation, actors may inadvertently paint you into a corner. To avoid that outcome, control it from the start.
Visual effects planning. Most films don’t require special effects, but there are often “invisible” fixes that can be created through visual effects. For example, combining elements of two takes or adding items to a set. A recent romantic drama I post-supervised used 76 effects shots of one type or another. If this is something that helps the project, make sure to plan for it from the outset. Adobe After Effects is the ubiquitous tool that makes such effects affordable. The results are great and there are plenty of talented designers who can assist you within almost any budget range.
Multiple cameras vs. single camera vs. 4K. Some producers like the idea of shooting interviews (especially two-shots) in 4K (for a 1080 finish) and then slice out the frame they want. I contend that often 4K presents focus issues, due to the larger sensors used in these cameras. In addition, the optics of slicing a region out of a 4K image are different than using another camera or zooming in to reframe the shot. As a result, the look that you get isn’t “quite right”. Naturally, it also adds one more component that the editor has to deal with – reframing each and every shot.
Conversely, when shooting a locked-off interview with one person on-camera, using two cameras makes the edit ideal. One camera might be placed face-on towards the speaker and the other from a side angle. This makes cutting between the camera angles visually more exciting and makes editing without visible jump cuts easier.
In dramatic productions, many new directors want to emulate the “big boys” and also shoot with two or more cameras for every scene. Unfortunately this isn’t always productive, because the lighting is compromised, one camera is often in an awkward position with poor framing, or even worse, often the main camera blocks the secondary camera. At best, you might get 25% usability out of this second camera. A better plan is to shoot in a traditional single-camera style. Move the camera around for different angles. Tweak the lighting to optimize the look and run the scene again for that view.
The script is too long. An indie film script is generally around 100 pages with 95-120 scenes. The film gets shot in 20-30 days and takes about 10-15 weeks to edit. If your script is inordinately long and takes many more days to shoot, then it will also take many more days to edit. The result will usually be a cut that is too long. The acceptable “standard” for most films is 90-100 minutes. If you clock in at three hours, then obviously a lot of slashing has to occur. You can lose 10-15% (maybe) through trimming the fat, but a reduction of 25-40% (or more) means you are cutting meat and bone. Scenes have to be lost, the story has to be re-arranged, or even more drastic solutions. A careful reading of the script and conceiving that as a finished concept can head off issues before production ever starts. Losing a scene before you shoot it can save time and money on a large scale. So analyze your script carefully.
©2015 Oliver Peters