Generalists versus Specialists

“Jack of all trades, master of none” is a quote most are familiar with. But the complete quote “Jack of all trades, master of none, but oftentimes better than master of one” actually has quite the opposite perceived meaning. In the world of post production you have Jacks and Jills of all trades (generalists) and masters of one (specialists). While editors are certainly specialized in storytelling, I would consider them generalists when comparing their skillset to those of other specialists, such as visual effects artists, colorists, and audio engineers. Editors often touch on sound, effects, and color in a more general (often temp) way to get client approval. The others have to deliver the best, final results within a single discipline. Editors have to know the tools of editing, but not the nitty gritty of color correction or visual effects.

This is closely tied to the Pareto Principle, which most know as the 80/20 Rule. This principle states that 80% of the consequences come from 20% of the causes, but it’s been applied in various ways. When talking about software development, the 80/20 Rule predicts that 80% of the users are going to use 20% of the features, while only 20% of users will find a need for the other features. The software developer has to decide whether the target customer is the generalist (the 80% user) or the specialist (the 20% user). If the generalist is the target, then the challenge is to add some specialized features to service the advanced user without creating a bloated application that no one will use.

Applying these concepts to editing software development

When looking at NLEs, the first question to ask is, “Who is defined as a video editor today?” I would separate editors into three groups. One group would be the “I have to do it all” group, which generates most of what we see on local TV, corporate videos, YouTube, etc. These are multi-discipline generalists who have neither the time nor interest in dealing with highly specialized software. In the case of true one-man bands, the skill set also includes videography, plus location lighting and sound.

The “top end” – national and international commercials, TV series, and feature films – could be split into two groups: craft (aka film or offline) editors and finishing (aka online) editors. Craft editors are specialists in molding the story, but generalists when it comes to working software. Their technical skills don’t have to be the best, but they need to have a solid understanding of visual effects, sound, and color, so that they can create a presentable rough cut with temp elements. The finishing editor’s role is to take the final elements from sound, color, and the visual effects houses, and assemble the final deliverables. A key talent is quality control and attention to detail; therefore, they have no need to understand dedicated color, sound, or effects applications, unless they are also filling one of these roles.

My motivation for writing this post stemmed from an open letter to Tim Cook, which many editors have signed – myself included. Editors have long been fans of Apple products and many gravitated from Avid Media Composer to Apple Final Cut Pro 1-7. However, when Apple reimagined Final Cut and dropped Final Cut Studio in order to launch Final Cut Pro X many FCP fans were in shock. FCPX lacked a number of important features at first. A lot of these elements have since been added back, but that development pace hasn’t been fast enough for some, hence the letter. My wishlist for new features is quite small. I recognize Final Cut for what it is in the Apple ecosystem. But I would like to see Apple work to raise the visibility of Final Cut Pro within the broader editing community. That’s especially important when the decision of which editing application to use is often not made by editors.

Blackmagic Design DaVinci Resolve – the über-app for specialists

This brings me to Resolve. Editors point to Blackmagic’s aggressive development pace and the rich feature set. Resolve is often viewed as the greener pasture over the hill. I’m going to take a contrarian’s point of view. I’ve been using Resolve since it was introduced as Mac software and recently graded a feature film that was cut on Resolve by another editor.

Unfortunately, the experience was more problematic than I’ve had with grades roundtripped to Resolve from other NLEs. Its performance as an editor was quite slow when trying to move around in the timeline, replace shots, or trim clips. Resolve wouldn’t be my first NLE choice when compared to Premiere Pro, Media Composer, or Final Cut Pro. It’s a complex program by necessity. The color management alone is enough to trip up even experienced editors who aren’t intimately familiar with what the various settings do with the image.

DaVinci Resolve is an all-in-one application that integrates editing (2 different editing models), color correction (aka grading), Fusion visual effects, and the Fairlight DAW. Historically, all-in-ones have not had a great track record in the market. Other such über-apps would include Avid|DS and Autodesk Smoke. Avid pulled the plug on DS and Autodesk changed their business model for the Flame/Smoke/Lustre product family into subscription. Neither DS nor Smoke as a standalone application moved the needle for market share.

At its core, Resolve is a grading application with Fusion and Fairlight added in later. Color, effects, and audio mixing are all specialized skills and the software is designed so that each specialist if comfortable with the toolset presented on those pages/modes. I believe Blackmagic has been attempting to capitalize on Final Cut editor discontent and create the mythical “FCP8” or “FC Extreme” that many wanted. However, adding completely new and disparate functions to an application that at its core is designed around color correction can make it quite unwieldy. Beginning editors are never going to touch most of what Resolve has to offer and the specialists would rather have a dedicated specialized tool, like Nuke, After Effects, or Pro Tools.

Apple Final Cut Pro – reimagining modern workflows for generalists

Apple makes software for generalists. Pages, Numbers, Keynote, Photos, GarageBand, and iMovie are designed for that 80%. Apple also creates advanced software for the more demanding user under the ProApps banner (professional applications). This is still “generalist” software, but designed for more complex workflows. That’s where Final Cut Pro, Motion, Compressor, and Logic Pro fit.

Apple famously likes to “skate to where the puck will be” and having control over hardware, operating system, and software gives the teams special incite to develop software that is optimized for the hardware/OS combo. As a broad-based consumer goods company Apple also understands market trends. In the case of iPhones and digital photography it also plays a huge role in driving trends.

When Apple launched Final Cut Pro X the goal was an application designed for simplified, modernized workflows – even if “Hollywood” wasn’t quite ready. This meant walking away from the comprehensive “suite of tools” concept (Final Cut Studio). They chose to focus on a few applications that were better equipped for where the wider market of content creators was headed – yet, one that could still address more sophisticated needs, albeit in a different way.

This reimagining of Final Cut Pro had several aspects to it. One was to design an application that could easily be used on laptops and desktop systems and was adaptable to single and dual screen set-ups. It also introduced workflows based on metadata to improve edit efficiency. It was intended as a platform with third parties filling in the gaps. This means you need to augment FCP to cover a few common industry workflows. In short, FCP is designed to appeal to a broad spectrum of today’s “professionals” and not how one might have defined that term in the early 1990s, when nonlinear editing first took hold.

For a developer, it gets down to who the product is marketed towards and which new features to prioritize. Generalists are going to grow the market faster, hence a better return on development resources. The more complex an application becomes, the more likely it is to have bugs or break when the hardware or OS is updated. Quality assurance testing (QA) expands exponentially with complexity.

Final thoughts

Do my criticisms of Resolve mean that it’s a bad application? No, definitely not! It’s powerful in the right hands, especially if you work within its left-to-right workflow (edit -> Fusion -> color -> Fairlight). But, I don’t think it’s the ideal NLE for craft editing. The tools are designed for a collection of specialists. Blackmagic has been on this path for a rather long time now and seem to be at a fork in the road. Maybe they should step back, start from a clean slate, and develop a fresh, streamlined version of Resolve. Or, split it up into a set of individual, focused applications.

So, is Final Cut Pro the ideal editing platform? It’s definitely a great NLE for the true generalist. I’m a fan and use it when it’s the appropriate tool for the job. I like that it’s a fluid NLE with a responsive UI design. Nevertheless, it isn’t the best fit for many circumstances. I work in a market and with clients that are invested in Adobe Creative Cloud workflows. I have to exchange project files and make sure plug-ins are all compatible. I collaborate with other editors and more than one of us often touches these projects.

Premiere Pro is the dominant NLE for me in this environment. It also clicks with how my mind works and feels natural to me. Although you hear complaints from some, Premiere has been quite stable for me in all my years of use. Premiere Pro hits the sweet spot for advanced editors working on complex productions without becoming overly complex. Product updates over the past year have provided new features that I use every day. However, if I were in New York or Los Angeles, that answer would likely be Avid Media Composer, which is why Avid maintains such dominance in broadcast operations and feature film post.

In the end, there is no right or wrong answer. If you have the freedom to choose, then assess your skills. Where do you fall on the generalist/specialist spectrum? Pick the application that best meets your needs and fits your mindset.

For another direct comparison check out this previous post.

©2022 Oliver Peters

Pro Tips for FCP Editors

Every nonlinear editing application has strengths and weaknesses. Each experienced editor has a list of features and enhancements that they’d like to see added to their favorite tool. Final Cut Pro has many fans, but also its share of detractors, largely because of Apple’s pivot when Final Cut Pro changed from FCP7 to FCPX a decade ago. That doesn’t mean it’s not adequate for professional-level work. In fact, it’s a powerful tool in its own right. But there are ways to adapt it to workflows you may miss from competing NLEs. I discuss five of these tips in my article Making Final Cut More Pro over at FCP.co.

©2022 Oliver Peters

CineMatch for FCP

Last year FilmConvert, developers of the Nitrate film emulation plug-in, released CineMatch. It’s a camera-matching plug-in designed for multiple platforms – including operating systems and different editing/grading applications. The initial 2020 release worked with DaVinci Resolve and Premiere Pro. Recently FilmConvert added Final Cut Pro support. You can purchase the plug-in for individual hosts or as a bundle for multiple hosts. If you bought the bundled version last year, then that license key is also applicable to the new Final Cut Pro plug-in. So, nothing extra to purchase for bundle owners.

CineMatch is designed to work with log and raw formats and a wide range of camera packs is included within the installer. To date, 70 combinations of brands and models are supported, including iPhones. FilmConvert has created these profiles based on the color science of the sensor used in each of the specific cameras.

CineMatch for FCP works the same way as the Resolve and Premiere Pro versions. First, select the source profile for the camera used. Next, apply the desired target camera profile. Finally, make additional color adjustments as needed.

If you a shoot with one predominant A camera that is augmented by B and C cameras of different makes/models, then you can apply CineMatch to the B and C camera clips in order to better match them to the A camera’s look.

You can also use it to shift the look of a camera to that of a different camera. Let’s say that you want a Canon C300 to look more like an ARRI Alexa or even an iPhone. Simply use CineMatch to do that. In my example images, I’ve adjusted Blackmagic and Alexa clips so that they both emulate the color science of a Sony Venice camera.

When working in Final Cut Pro, remember that it will automatically apply Rec 709 LUTs to some log formats, like ARRI Alexa Log-C. When you plan to use CineMatch, be sure to also set the Camera LUT pulldown selector in the inspector pane to “none.” Otherwise, you will be stacking two LUT conversions resulting in a very ugly look.

Once camera settings have been established, you can further adjust exposure, color balance, lift/gamma/gain color wheels, saturation, and the luma curve. There is also an HSL curves panel to further refine hue, saturation, and luma for individual color ranges. This is helpful when trying to match two cameras or shots to each other with greater accuracy. FCP’s comparison viewer is a great aid in making these tweaks.

As a side note, it’s also possible to use CineMatch in conjunction with FilmConvert Nitrate (if you have it) to not only adjust color science, but then to subsequently emulate different film stocks and grain characteristics.

CineMatch is a useful tool when working with different camera types and want to achieve a cohesive look. It’s easy and quick to use with little performance impact. CineMatch now also supports M1 Macs.

©2021 Oliver Peters

Blood Red Sky

Halloween is just around the corner. It’s the traditional time of the year for ghosts, ghouls, and vampires. Sounds like a great time to enjoy the Netflix original, Blood Red Sky. This highly-viewed, German-language film is a genre mix that blends horror with heart. It was edited by veteran Berlin-based film editor Knut Hake. Just in time for the latest Final Cut Pro update, Blood Red Sky has also been highlighted by Apple for its challenging feature film workflow.

I recently had a chance to interview Hake about cutting the film, working through the pandemic, and his use of Final Cut Pro on such high-end projects. Read the interview here at FCP.co.

©2021 Oliver Peters

Final Cut Pro vs DaVinci Resolve

Apple’s innovative Final Cut Pro editing software has passed its tenth year and for many, the development pace has become far too slow. As a yardstick, users point to the intensity with which Blackmagic Design has advanced its flagship DaVinci Resolve application. Since acquiring DaVinci, Blackmagic has expanded the editing capabilities and melded in other acquisitions, such as EyeOn Fusion and Fairlight audio. They’ve even integrated a second, FCP-like editing model called the Cut page. This has some long-time Final Cut editors threatening to jump ship and switch to Resolve.

Let’s dig a bit deeper into some of the comparisons. While Resolve has a strong presence as a premier color correction tool, its actual adoption as the main editor within the post facility world hasn’t been very strong. On the other hand, if you look outside of the US to Europe and the rest of the world, you’ll find quite a few installations of Final Cut Pro within larger media operations and production companies. Clearly both products have found a home servicing professional workflows.

Editing versus finishing

When all production and post was done with film, the picture editor would make all of the creative editing decisions by cutting workprint and sound using a flatbed or upright editing machine. The edited workprint became the template for the optical house, negative cutter, film timer, and lab to produce the final film prints. There was a clear delineation between creative editing and the finishing stages of filmmaking.

Once post moved to videotape, the film workflow was translated into its offline (creative editing) and online (finishing) video counterparts. Offline editing rooms used low-res formats and were less expensive to equip and operate. Online rooms used high-res formats and often looked like the bridge of a starship. But it could also be the other way around, because the offline and online processes were defined by the outcome and not the technology. Offline = creative decisions. Online = finished masters. Of course, given proper preparation or a big budget, the offline edit stage could be skipped. Everything – creative edit and finishing – was all performed in the same online edit bay.

Early nonlinear editing supplemented videotape offline edit bays for a hybrid workflow. As computer technology advanced and NLE quality and capabilities improved, all post production shifted to workstation-based operations. But the offline/online – editing/finishing – workflows have persisted, in spite of the fact that most computers and editing applications are capable of meeting both needs. Why? It comes down to three things: personality, kit, and skillset.

Kit first. Although your software might do everything well, you may or may not have a capable computer, which is why proxy workflows exist today. Beyond that comes monitoring. Accurate color correction and sound mixing requires proper high-quality audio and video monitoring. A properly equipped finishing room should also have the right lighting environment and/or wall treatments for sound mixing. None of this is essential for basic editing tasks, even at the highest level. While having a tool like Resolve makes it possible to cover all of the technical aspects of editing and finishing, if you don’t have the proper room, high-quality finishing may still be a challenge.

Each of the finishing tasks requires its own specialized skillset. A topnotch re-recording mixer isn’t going to be a great colorist or an award-winning visual effects compositor. It’s not that they couldn’t, but for most of us, that’s not the way the mind works nor the opportunities presented to us. As we spend more time at a specialized skill – the “10,000 hour” rule – the better we are at it.

Finally, the issue of personality. Many creative editors don’t have a strong technical background and some aren’t all that precise in how they handle the software. As someone who works on both sides, I’ve encountered some of the most awful timelines on projects where I’ve handled the finishing tasks. The cut was great and very creative, but the timeline was a mess.

On the flipside, finishing editors (or online editors before them) tend to be very detail-oriented. They are often very creative in their own right, but they do tend to fit the “left-brained” description. Many prefer finishing tasks over the messy world of clients, directors, and so on. In short, a topnotch creative editor might not be a good finisher and vice versa.

The all-in-one application versus the product ecosystem

Blackmagic Design’s DaVinci Resolve is an all-in-one solution, combining editing, color, visual effects, and sound mixing. As such, it follows in the footsteps of other all-in-ones, like Avid|DS (discontinued) and Autodesk Flame (integrated with Smoke and Lustre). Historically, neither of these or any other all-in-ones have been very successful in the wider editing market. Cost coupled with complex user interfaces have kept them in more rarified areas of post.

Apple took the opposite approach with the interaction of Final Cut Pro X. They opted for a simpler, more approachable interface without many features editors had grown used to in the previous FCP 7/FCP Studio versions. This stripped-down application was augmented by other Apple and third-party applications, extensions, and plug-ins to fill the void.

If you want the closest equivalent to Resolve’s toolkit in the Final Cut ecosystem, you’ll have to add Motion, Logic Pro, Xsend Motion, X2Pro Audio Convert, XtoCC, and SendToX at a very minimum. If you want to get close to the breadth of Adobe Creative Cloud offerings, also add Compressor, Pixelmator Pro (or Affinity, Photo, Publisher, and Designer), and a photo application. Resolve is built upon a world-class color correction engine, but Final Cut Pro does include high-quality grading tools, too. Want more? Then add Color Finale 2, Coremelt Chromatic, FilmConvert Nitrate, or one of several other color correction plug-ins.

Yes, the building block approach does seem messy, but it allows a user to tailor the software toolkit according to their own particular use case. The all-in-one approach might appear better, but that gets to personality and skillset. It’s highly unlikely that the vast majority of Resolve users will fully master its four core capabilities: edit, color, VFX (Fusion), and mixing (Fairlight). A good, full-time editor probably isn’t going to be as good at color correction as a full-time colorist. A great colorist won’t also be a good mixer.

In theory, if you have a team of specialists who have all centralized around Resolve, then the same tool and project files could bounce from edit to VFX, to color, and to the mix, without any need to roundtrip between disparate applications. In reality it’s likely that your go-to mograph/VFX artist/compositor is going to prefer After Effects or maybe Nuke. Your favorite audio post shop probably won’t abandon Pro Tools for Fairlight.

Even for the single editor who does it all, Resolve presents some issues with its predefined left-to-right, tabbed workflow. For example, grading performed in the Color tab can’t be tweaked in the Edit tab. The UI is based on modal tabs instead of fly-out panels within a single workspace.

If you boil it all down, Resolve is the very definition of a finishing application and appeals best to editors of that mindset and with the skills to effectively use the majority of its power. Final Cut Pro is geared to the creative approach with its innovative feature set, like metadata-based organization, skimming, and the magnetic timeline. It’s more approachable for less-experience editors, hiding the available technical complexity deeper down. However, just like offline and online editing suites, you can flip it around and do creative editing with Resolve and finishing with Final Cut Pro (plus the rest of the ecosystem).

The intangibles of editing

It’s easy to compare applications on paper and say that one product appears better and more feature-rich than another. That doesn’t account for how an application feels when you use it, which is something Apple has spent a lot of time thinking about. Sometimes small features can make all the difference in an editor’s preference. The average diner might opine that chef’s knives are the same, but don’t tell that to a real chef!

Avid Media Composer editors rave about the trim tool. Many Adobe Premiere Pro editors swear by Dynamic Link. Some Apple Final Cut Pro editors get frustrated when they have to return to a track-based, non-magnetic NLE. It’s puzzling to me that some FCP stalwarts are vocal about shifting to Resolve (a traditional track-based NLE) if Apple doesn’t add ‘xyz’ feature. That simply doesn’t make sense to me, unless a) you are equally comfortable in track-based versus trackless architectures, and/or b) you truly have the aptitude to make effective use out of an all-in-one application like Resolve. Of course, you can certainly use both side-by-side depending on the task at hand. Cost is no longer an impediment these days. Organize and cut in FCP, and then send an FCPXML of the final sequence to Resolve for the grade, visual effects, and the mix.

It’s horses for courses. I recently read where NFL Films edits in Media Composer, grades in DaVinci Resolve, and conforms/finishes projects in Premiere Pro. That might seem perplexing to some, but makes all the sense in the world to me, because of the different skillsets of the users at those three stages of post. In my day gig, Premiere Pro is also the best choice for our team of editors. Yet, when I have projects that are totally under my control, I’ll often use FCP.

Ultimately there is no single application that is great at each and every element in post production. While the majority of features might fit all of my needs, that may not be true for you or anyone else. The divide between creative editing and finishing is likely to continue – at least at the higher end of production. In that context, Final Cut Pro still makes more sense for a frictionless editing experience, but Resolve is hard to beat for finishing.

There is one final caveat to consider. The post world is changing and much is driven by the independent content creator, as well as the work-from-home transformation. That market segment is cost conscious and subscription business models are less appealing. So Resolve’s entry point at free is attractive. Coupling Resolve with Blackmagic’s low cost, high quality cameras is also a winning strategy for new users. While Resolve can be daunting in its breadth, a new user can start with just the tools needed to complete the project and then learn new aspects of the software over time. As I look down the road, it’s a toss up as to who will be dominant in another ten years.

For another look at this topic, click here.

©2021 Oliver Peters