Production music is a subjective decision. You can never have enough resources to satisfy clients. I routinely use a variety of options, including SmartSound, Adobe’s tracks for Soundbooth, Apple’s tracks for Soundtrack Pro and the whole range of music from Killer Tracks, FirstCom and others.
Now editors have a new option: MyMusicSource, which comes complete with a new plug-in for Apple Final Cut Pro. The plug-in was developed in partnership with and marketed through BorisFX. Right up front, let me disclose that I know the principals, have a little stock in the company and have been involved in some consulting and beta testing. MyMusicSource is the brainchild of Michael Redman – a veteran composer, producer, recording engineer, facility owner and software entrepreneur. In addition to Final Cut Pro, My Music Source is also actively developing other import plug-ins for various NLEs and DAWs.
The release of the FCP import plug-in is of interest to Final Cut editors, of course, but anyone can use MyMusicSource with or without this plug-in. It’s a web-based, online resource for production music, so you can access, search, license, purchase and download music tracks using any regular web browser. The beauty of the FCP plug-in is that you can start and end the process from inside the FCP interface, but it isn’t essential. The plug-in itself is a free download, as is establishing an account with MyMusicSource. The company makes its money licensing music for productions.
Here’s a quick overview of how the plug-in and process works. Once you install the MyMusicSource plug-in (download from BorisFX), an option for MyMusicSource is added to FCP’s import menu, alongside XML, Sony XDCAM, EDL, etc. Select this and it launches your default web browser to the start page for FCP users. Log in using your established account and you are off and running. At this point the process is similar to other online music services. You can select and preview music by various search criteria in different genres. As you browse clips, add them to a project cart for later review.
One key difference from other companies is that MyMusicSource is upfront about licensing costs. Their whole approach is to “pre-clear” the music before you can download. At the beginning of your search, you should establish the intended production use for the music, before you add a track to your project cart. As a producer, you may purchase tracks with a Preview License for $.99 per track. This allows you to purchase and download a full-length, full-quality track and temporarily use it within your production (in-house preview use only).
Once a final set of tracks has been decided upon and the correct use established, you may purchase an upgrade to the license for legal use of that music. If you know in advance what the target use will be for the production, such as non-commercial web, you have the option to select that license rate instead. Each cut of music will display a price based on the selected licensing, so you instantly know what it will cost as you browse through the inventory. Non-commercial rates for personal use start at $5.
Project carts may be shared with your clients. If you’ve selected a handful of possible tracks for a client’s review, then share the cart and the client can access and preview these tracks. As with any shopping cart system, finalize your choices and proceed through checkout. Once you’ve paid, move on to the download center, where you find three options: Send to Final Cut Pro, Zip and Download NOW or Zip and Email. The last two options are the same as if you accessed the site without the FCP plug-in. Option one is enabled if you have the FCP plug-in installed.
You may also select between MP3 and 48K AIFF audio file formats. MP3 files are a faster download, but require a render in your FCP timeline. AIFF files will take a bit longer and are larger files, but work fine inside FCP. One option is to download MP3 files (using method 2 or 3) and then drag them into FCP via Digital Heaven’s Loader application. This converts the MP3 files into 48K AIFF. Another option is to convert MP3s using QuickTime Player Pro. These last two approaches work fine, but it means a tad more work and obviously detours away from the roundtrip magic. I normally opt for the AIFF files. One issue I’ve found is that the Send to Final Cut Pro feature has some access issues with FireFox, so use Safari 4 if you encounter these when using this method.
The last step of the roundtrip is back into FCP. A MyMusicSource media folder (containing the downloaded tracks) is placed into the same folder as your active FCP project file. A bin with the tracks is imported into the FCP project and shows up in your FCP browser. If you have more than one project open, you’ll receive a prompt to let the plug-in script know which project to use. Another handy feature of MyMusicSource is that when tracks are downloaded, you will also receive a PDF of the actual licensing information. This is great for the end of the project when you have to turn in music cue sheets and clearance information. It’s all right there from the very start!
OK, so the process is simple and straightforward, but what about the music itself? As I said at the start, music is subjective. The choices are good, but a big difference with the MyMusicSource inventory is an attempt to have a very contemporary sound. The selections are more artist-centric than I tend to see in the competition. There are also more vocal selections. A popular production trend is to use songs instead of just scores. That can get very expensive if you try to license songs that you’ve heard on the radio or on iTunes. In my opinion, MyMusicSource offers a wider selection of good vocal tunes than other libraries, so if your production needs the catchy sound of some indie, alt-rock band, then you’ve got plenty of options to choose from!
©2010 Oliver Peters